I’m looking forward to this:
“Round Table Cafe Conversation: Social Media & Customer Relations
Guided Chat about Social Media and Customer Relationships
Brighton, UK 2009
17th of July 2009, 09:30
This is a drop in session at the lovely Caffe Moksha, led by Leila Summa, expert in social media, whose session on Re-Dying at Critical Incident Brighton 2009 was very innovative.
Leila is back from Zurich (Switzerland) for a short visit and wants to invite you to join her over breakfast and drinks to share ideas about social media and customer relationships.
Social networks like facebook, twitter and blogs are now the fourth most popular online activity, ahead of personal e-mail. We are talking and sharing experiences and opinions online – not only about private things but also about products. With the rise of these social networks your comment or critique about a service can easily be spread to more and more people and can carry a lot of influence. This is a fundamental shift in customer relationship management: we – as customers - have now the power by leading simultaneous, public conversations with each other. How should companies react on this trend? Should companies participate in the social web? What kind of interaction do we expect in the digital and fast moving world we are living in?
If you are interested to share and brainstorm how social media can be used as a new dialogue channel with customers, then please join us.
The session gives you more than it costs – it’s free. The cafe is lovely.”
(Register online)
